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The Bay of Plenty is on the east coast of the North Island of New Zealand. The region takes in the full sweep of the coastline from Lottin Point in the east, to Waihi Beach in the west.On the landward side, the region is mostly bound by the watersheds of the catchments flowing into the Bay of Plenty. This includes the lakes in the Rotorua district. On the ocean side, the region includes 18 offshore islands extending out to the 12 nautical mile boundary.The area of the region is 21,836 square kilometres comprising 12,253 square kilometres of land and 9,583 square kilometres of coastal marine area.
Regional featuresThe prominent features of the region include islands such as Matakana, Mayor (Tuhua) and an active volcano, Whakaari/White Island. Other distinctive landmarks include Mt Maunganui, Mt Tarawera and Putauaki (Mt Edgecumbe), the Tauranga and Ohiwa Harbours and the lakes in the Rotorua district. There are also five other major estuaries – the Maketu, Little Waihi, Whakatane, Waiotahi and Waioeka/Otara estuaries. The region extends inland, generally to the ridge of the catchments which drain into the Bay of Plenty. The furthest point from the coast, the top of the Rangitaiki River catchment, is 139 kilometres from the sea. The eight major rivers emptying into the bay are the Wairoa, Kaituna, Tarawera, Rangitaiki, Whakatane, Waioeka, Motu and Raukokore Rivers. The Taupo Volcanic Zone crosses the region in a line from Lake Taupo to White Island. Two major features of this zone are the extensive geothermal areas and the number of earthquake fault lines which run parallel to the zone. Current Economic Development PoliciesThe region currently bases their economic development on four themes of: • More globally competing firms in the Bay of Plenty More globally competitive firms in the Bay of Plenty World class infrastructure & skills
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We need someone passionate about helping build business in this Region by writing about local businesses as well as whats happening on the business front in the region. We accept single promotional stories from anyone but we seek a Regional Editor who can share in the growth of the region. If you’re interested in this opportunity click here.![]()
We need someone passionate about helping build business in this Region by conducting interviews with local business owners and operators, either over the telephone or face-to-face. We seek a Regional Host for a podcast series dedicated to the region. This person can become the voice of regional business and share in the growth. If you’re interested in this opportunity click here.
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Economic Development Organizations: |
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Bay of Plenty Regional Council | Bay of Plenty Regional Council guides and supports sustainable development in the region by:
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Regional Initiatives: |
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The Bay of Connections |
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SmartGrowth | SmartGrowth is a programme aimed at developing and implementing a plan for managing growth in the western Bay of Plenty. This programme’s social, economic and environmental goals can be achieved in a sustainable way leading up to 2050 and is being led by Bay of Plenty Regional Council, Tauranga City Council, Western Bay of Plenty District Council, and Tangata Whenua, on behalf of the community. | |||
Sustainable Business Network | Sustainable Business Network Bay of Plenty is a forum for businesses that are interested in sustainable development practice, to get together and make it happen.Bay of Plenty Regional Council is one of four cornerstone sponsors of the Bay of Plenty branch of the Sustainable Business Network. Members have access to information, resources, and expertise across a range of sustainable development issues.Members receive the following benefits:
You can also enter the Get Sustainable Challenge. For more information about the Sustainable Business Network visit the website: www.sustainable.org.nz |
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